Lead Room

What is look room?  What is lead room?  What are they important to the video you are shooting?

    Look room is the space in front of a subject's face. A general rule of look room is to follow the rule of thirds and place the subject's eye on the top vertical line and leave two thirds of the room in front of them. Look room is important as not having enough will make the shot feel boxed in and claustrophobic, which can be used if that is the intent but otherwise isn't something that you want. Lead room is the space in front of a moving object. This is important as short siding a moving object makes the audience uneasy due to the lack of certainty in where they are going. The main issue with not having enough of either room is that it can make the audience feel uncomfortable, which is a problem if it's for a shot that isn't meant to do that.